WE CALL IT THE REDNECK RIVIERA….

Most from the South done took a holiday at some point to our Redneck Riviera—the Florida panhandle. Truth is, you ain’t lived unless you laid on Panama City Beach watching tour helicopters while drinking your third Margaritaville Mai Tai.

Others call our little chunk-o’-heaven Florabama. The Flora-Bama Club in Pensacola and MTV’s Floribama Shores commenced to brawlin’ over the right to use the trademark “Florabama.” The lawsuit pitted traditional Lanham Act trademark law against the 1st Amendment.

Who won? MTV and the 1st Amendment prevailed at the trial court and the 11th Circuit Court of Appeals. Why? I ain’t gonna spoilt the story—you gotta read the opinion here. Learn ya sumpin’ already!